How Much Should I Spend on Marketing?


Tired of wasting money on Ads? Do you know your Customer’s Lifetime Value? If not, then how can you justify your Marketing Expense? In this free business coaching video, I talk about the basics of calculating your customer’s lifetime value to justify your marketing and advertising budget.

Over the past few months meeting with clients, I have noticed that this topic seems to make the most sense to business owners and managers, but often times its not being measured currently or has never been calculated at all… so, if your current Marketing Manager isn’t measuring this, or your hired “Social Media Expert” has never even mentioned this concept, that’s a big problem!!!

If you need help figuring this out, or want to talk more about how to know if you are over-or-under spending on advertising? Send me a direct message or visit